Aske business signs up to business charter

Purple founders Phil Upton and Allan Guy.

Local digital agency Purple Creative Studio have become members of the Good Business Charter.

The Good Business Charter provides a framework of ten pledges which businesses must meet.

These pledges cover everything from sustainability, caring for the environment, diversity and employee wellbeing.

Purple, which is based at Aske, near Richmond,  underwent a process to make sure they met all of the objectives and reflected on areas that they could improve on before going through the accreditation process.

Purple bosses say have always tried to support the local community by sponsoring events such as the Swaledale Festival, St Teresa’s Hospice and the Walking and Book Festival.

The company has also recently introduced annual volunteer days for staff  to volunteer for a charity doing something for the local community.

It has also committed to reducing its carbon footprint by using biomass heating, green energy and they plant a tree for every website launched to offset carbon emissions.

On achieving the accreditation managing director, Phil Upton said: “From the outset, Purple was a people business and it’s not just about our clients but also our great team as happy people are more productive and willingly go the extra mile to deliver extraordinary service.

“Being that we all generally need to work, we may as well make it a fun environment which also then stimulates creativity

“I have never worked with such an amazing group of people before and Purple seems to be a magnet for attracting nice, honest people who I simply enjoy being around.”

If you are interested in joining the Good Business Charter then you can have a look at the website here