New owners take over landmark Dales pub and hotel

Aysgarth Falls Hotel. Photo: summonedbyfells.

New owners have taken over a landmark pub and hotel in Wensleydale.

Barnsley-based The Brook Group have bought Aysgarth Falls Hotel.

The previous owners, Steve and Heather Swann, decided to sell to seek semi-retirement, having built the business over their past ten years of ownership.

Steve said: “The Yorkshire Dales is such a lovely place to live and work in and we have loved every minute of our time here.

“Now we have sold we are able to semi retire, albeit we are remaining in the hospitality industry as we have holiday lets close by which we will now be able to focus on.”

The Brook Group already run a portfolio of bars, restaurants and nightclubs in South Yorkshire.

Chief executive Jason Brook said: “We are very proud to have acquired this prestigious venue in such a fantastic location, in the heart of Wensleydale.

“We have some exciting plans for the hotel over the coming months and look forward to bringing these to life.”

The Brook Group have recruited a new head chef, Tristan Prudden who has gained accolades regionally and returns to the Aysgarth Falls Hotel, in addition to a new general manager in Daniel Williams.

The business was put up for sale in 2017 with agents Christie & Co with a guide price of £1.5m.

Mark Worley, director in Christie & Co’s Hospitality team handled the sale.

He said: “This deal is indicative of the demand that we have seen for this type of business throughout the Covid pandemic, which will no doubt continue.

“Buyers are hungrily looking for rural leisure-based opportunities in National Parks or tourist led coastal locations, so we were inundated with enquiries when the property came to the market.

“The fact that Aysgarth Falls Hotel could boast a year-on-year increase in turnover coupled with a healthy and sustained profit only added to its appeal.”

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