Welcome to Yorkshire has unveiled the first set of Tour de Yorkshire roadshows which will take place in Richmondshire in the run up to this year’s races.
Roadshows will take place in Richmond, Catterick, Leyburn, Middleham and Carlton in Coverdale later this month and in early February.
The roadshows give a detailed view of the route and provide local residents, businesses and community groups with all the information they need to embrace the fourth edition.
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Welcome to Yorkshire is joining forces with local authorities to run the shows at a variety of venues along the 2018 route and information will be shared on how to get involved, build excitement and maximise the benefits of worldwide media coverage between 3-6 May.
Details on road closures, the annual sportive and Welcome to Yorkshire’s various cycling legacy projects will be discussed, along with ways people can become official Tour Makers or take part in the ever popular best dressed and land art competitions.
Marketing, website and social media tips will also be provided, as well as ways businesses can embrace the huge influx of visitors that come to watch the action in person.
Welcome to Yorkshire Chief Executive Sir Gary Verity said: “The Tour de Yorkshire and Asda Tour de Yorkshire Women’s Race are now recognised as some of the best supported races in the world and that’s down to the great people of this county taking them to their hearts.
“We run these roadshows to share information about how the races work and to encourage people to show off their community to a global TV audience of almost 10 million people.
“I’d encourage everyone who lives or works on the route to come along, ask questions and get inspired on how we can all make the 2018 edition the biggest and best one yet.”
The first set of 2018 Tour de Yorkshire roadshows in Richmondshire are as follows:
16th January 2018 – Richmond – The Georgian Theatre Royal, Richmond DL10 4DW – REGISTER »
17th January 2018 – Catterick – Empire Cinema, Catterick Garrison, DL9 3EL – REGISTER »
25th January 2018 – Middleham – Middleham Key Centre, DL8 4RA – REGISTER »
31st January 2018 – Leyburn – Tennants Auction House, DL8 5SG – REGISTER »
1st February 2018 – Carlton – Coverdale Memorial Hall, Carlton, DL8 4AY – REGISTER »